Physio Inq
+180%
more people Googling Physio Inq by name, playing a pivotal role in its national expansion
90Day
Accountable delivery90 Day Delivery Commitment
Our solutions
Allied health marketing services
Three agencies. Five logins. Nobody helps coordinate the overall plan. Let's fix that.
Allied health marketing services help clinics attract, convert and keep the right patients through search, ads, websites, content and automation. The Practice Engine provides these services to allied health practices across Australia, from solo clinics to franchise networks, with one The Practice Engine owning the whole plan.
Every part of the engine
See the service that fits the current problem.
Each path begins with the current practice context, agreed scope and the work worth prioritising first.
SEO for allied health
Allied health SEO for Australian practices
Allied health SEO is the work of getting a clinic found on Google when local patients search for the care it provides.
From $1,500/moExplore
Google Ads management
Google Ads for Allied Health Practices
Google Ads for allied health is paid search advertising that shows your practice to people searching for your services in your area, measured by enquiries and bookings rather than clicks.
From $1,200/moExplore
GEO and AEO for clinics
AI Visibility for Allied Health Practices
AI visibility for allied health is the work of helping AI tools like ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews understand and mention your practice.
From $1,500/moExplore
Fractional CMO
Fractional CMO for Allied Health Practices and Franchise Networks
A fractional CMO for allied health is a part-time marketing planning service that supports strategy, budgets and review for a clinic group or franchise network.
From $4,000/moExplore
Content that sounds like you
Allied health content marketing for Australian practices
Allied health content marketing is the planning and writing of website content that helps patients understand their condition and choose your practice.
From $1,200/moExplore
Website design for clinics
Allied health website design for Australian practices
Allied health website design is the planning, building and launching of a clinic website that makes service and booking information easier to find.
From $6,000Explore
Facebook and Instagram ads
Meta Ads for Allied Health Practices
Meta ads for allied health are paid Facebook and Instagram campaigns that put your practice in front of local people before they ever search for help.
From $1,300/moExplore
AI and automation
AI Marketing Automation for Allied Health Clinics
AI marketing automation for allied health is a set of rules-based workflows that follow up enquiries, recall lapsed patients and handle routine messages for clinics.
From $1,500/moExplore
Brand design for practices
Allied health brand design for Australian practices
Allied health brand design is the work of defining how a practice looks, sounds and is recognised, from positioning and logo through to signage and GP letters.
From $1,500Explore
Email marketing and recall
Email Marketing for Allied Health Practices
Email marketing for allied health practices is the planned use of recall, re-engagement, welcome and newsletter emails to keep past and current patients connected to your practice.
Scope confirmed firstExplore
Results
Don't take our word for it. Look at the numbers.
The supplied client outcomes and images are shown with their individual context. They are not a promise of results for another practice.
Physio Local
+30%
new patient bookings, on the same Google Ads budget
The Physio Spot
#1
in the Google Map Pack for every clinic location
Fleet Healthcare
+250%
online bookings in under 12 months
On Path Physio
+35%
new patient bookings from Google Ads, compared to their previous agency
Physio Club
#1
ranking on Google search and in AI recommendations like ChatGPT, in the local area of every clinic
n1 physio
+80%
new patient bookings from Google Ads in month one, taking over from their previous agency
CH Physio
+57%
online conversions in the first 2 months
Start your Growth Brief
Results shown are specific to individual clients and depend on the practice, market, starting position, scope and timeframe.
Our solutions
Every part of the engine
Fractional CMO
Marketing planning support without adding a full-time role. We set strategy and keep every channel pointed at one goal. Best for: groups and networks with marketing spend but no one steering it.
Allied health SEO
Helps local patients find you on Google and Google Maps. Plans start from $1,500/month. Best for: steady enquiries without paying per click.
Google Ads
Puts your clinic in front of people searching right now. Management starts at $1,200/month, plus ad spend. Best for: practices that need bookings sooner.
AI visibility
Helps ChatGPT and Google's AI Overviews understand and mention your practice. Plans start from $1,500/month. Best for: practices whose patients ask AI for recommendations.
AI marketing automation
Automated follow-ups and reporting that take admin off your front desk. Enquiries get a fast reply, even after hours. Best for: busy practices losing leads between the enquiry and the booking.
Website design
Fast, AHPRA-aware clinic websites with online booking built in. Built on WordPress or Webflow, editable by your team. Best for: practices whose website looks fine but doesn't book anyone.
Content marketing
Condition guides and blogs written for patients and search engines. Every piece is checked against advertising requirements for regulated health services. Best for: answering patient questions before competitors do.
Meta ads
Facebook and Instagram campaigns that reach local people before they search. Useful for new services and programs. Best for: practices with a clear offer and spare capacity.
Email marketing
Newsletters and reactivation emails for patients already on your list. It reaches people who already know and trust you. Best for: practices with a big patient database they rarely contact.
Brand design
Positioning, logo, voice and guidelines for practices that have grown or merged. Consistent across every location. Best for: groups and franchise networks with mismatched names and logos.
Our solutions
Which service should you start with?
Start with the service that fixes your biggest bottleneck, and if you're not sure, start with the free Growth Brief.
| Your situation | Start with | Why |
|---|---|---|
| Nobody finds you on Google or Maps | Allied health SEO | Builds visibility that keeps working |
| You need bookings in the next few weeks | Google Ads | Puts you in front of people searching today |
| Traffic comes in but few people book | Website design | Fixes pages, booking pathway and tracking |
| Several suppliers, no clear plan | Fractional CMO | One delivery contact owns strategy and suppliers |
| Leads go cold before anyone calls back | AI marketing automation | Responds to every enquiry fast, even after hours |
| Lots of past patients, few returning | Email marketing | Reconnects with people who already trust you |
| Clinics look like different businesses | Brand design | One consistent practice across every site |
Our solutions
How our allied health marketing services start
Start with a free Growth Brief + SEO audit, or the Practice Growth Audit, a $3,300 one-off deep review.
From there, we recommend a monthly plan in one of three tiers. Starter suits solo and single-location practices. Growth suits growing multi-service practices. Scale suits multi-location groups and franchise networks. No lock-in contract. Just 30 days' notice.
Every engagement is scope-led, by a team with years of experience marketing a multi-location allied health settings. Read about how we work.
Written scope, first
90 Day Delivery Commitment
Before work starts, we document the agreed work, milestones and review points for the first 90 days. If an agreed item within our control is incomplete at day 90, we continue that agreed work at no management charge until it is complete. The commitment covers work we control. It does not guarantee patient volume, appointments, rankings, revenue or advertising platform outcomes.
Read the commitment termsFrequently asked
Straight answers before any scope.
How much do allied health marketing services cost?+
It depends on the services and your practice size. Google Ads management starts at $1,200/month, plus ad spend paid directly to Google. SEO and AI visibility plans start from $1,500/month. The Practice Growth Audit is $3,300 one-off, and the Growth Brief is free.
Do you lock clients into long contracts?+
No. We don't use lock-in contracts. Before work starts, we document the first 90 days of agreed work, milestones and review points, so you know exactly what you're getting.
Do you only work with physiotherapy clinics?+
No. We work with physiotherapy, psychology, podiatry, chiropractic, occupational therapy, speech pathology, exercise physiology, dietetics, NDIS providers, dental, optometry and GP clinics. Single clinics, groups and franchise networks, anywhere in Australia.
Can you run all our marketing, or just one channel?+
Either. Some practices start with one service, like SEO or Google Ads, and add more later. Others hand us the whole plan through a fractional CMO engagement. See how this works for physiotherapy, psychology and podiatry practices.
For the bigger picture, read our guide to allied health marketing for Australian practices.
A useful next step starts with clarity.
Stop treating your marketing like a symptom
Fix the system, not just the channel. Tell us where you're stuck and we'll show you where to start.